The availability of cloud solutions are driving down the cost of software, making products more available to businesses at a variety of price points: you no longer need to be a large corporation to afford software to manage your business.

The good news: small business can become faster, more efficient, more precise, and more cost-effective.

The bad news: the market is saturated with numerous software solutions, which creates the conundrum of choosing what is best for your small business. Every expenditure counts, so it is important to select a solution that fits your specific needs.

Trouble figuring out what software will help your small business grow? That is where CUE comes in.

The CUE Concept

Every great idea has an origin story and an enterprising mind. Our founder, Kevin O’Hara, is a successful businessman with decades of experience leading and innovating in business. In 2011, he was working as CEO at Integra Telecom, a large telecommunications provider. At Integra, O’Hara realized that there was a huge subsect of their small business customers whose needs were not being met. Though Integra was the number one service provider to over 90,000 small businesses, they were not able to provide the specialized assistance to business owners looking for software specifically designed for small businesses.

As firms with less than 20 employees make up 89% of businesses in the U.S., O’Hara knew then that he had a good business idea, to help this segment of business owners.

CUE was then founded in 2015.

The CUE Difference

Why choose CUE for your small business?

CUE consists of a team of experts who curate software solutions based on in-depth research, objective standards, and feedback from small business owners just like you. Solutions cover a variety of prices and needs, which are clearly explained in terms you can understand. Plus, CUE Experts quotes for each product explain how your business could benefit from them.

The CUE marketplace contains many solutions across multiple categories — we have over 70 products for a variety of industries and needs, from all-in-one business management solutions, to accounting, and even gifting. To help you discern differences between different products in similar categories, CUE has Comparison Charts that concisely assemble primary features and functions in an easy-to-read format.

Our dashboard organizes all of your CUE managed solutions in one place, forgoing the need to memorize multiple login credentials — you can also add your employees to help manage your CUE account! You can view your purchased software, make payments, and gain additional overall insights into your products. Payments for all solution purchases can be done in the CUE dashboard instead of logging in to each software individually.

CUE Cares

Based in Boulder, CUE understands the vital role small businesses play in their community, and we are always looking for ways to give back.

To better understand, address and support the needs of small businesses, CUE partners with the Boulder Small Business Development Center and the Boulder Chamber of Commerce. We sponsor workshops and events for small businesses. Recently, CUE Experts hosted a workshop to help small business owners find the right software solutions for their needs.

CUE also has a blog, which provides you tips and information like becoming a more effective communicator to interviews with small businesses and technical topics such as explaining cloud-computing.

In short, CUE is invested in our community and in you.

CUE understands that running a small business takes time. Visit CUE’s marketplace of curated software solutions to find tools that will save you time when running your business.

Why CUE? CUE will help you manage and grow your small business with the right software solutions, while saving you time and money so that you can focus on your passion.

To check out our marketplace, click here.